A search engine optimization (SEO) plan is essential when creating a foundation for your business’s digital presence. SEO is necessary to help ensure that your business is visible and at...

If you’ve spent any time searching for a photo or graphic to include with content published on your website, you know how important it is to get that visual just...

Google My Business (GMB) has progressively increased in value to small businesses. Now, it’s to the point where you need to start thinking about GMB as a social media platform...

One of my favorite things in life is rankings. Whether it’s the college football rankings, college basketball rankings, or keyword rankings for blog content, rankings are an amazing storyteller. Rankings...

Reaching Page 1 of Google Search results is a feat in itself. Staying on Page 1 is a completely different challenge, especially when Google continually updates the algorithm that determines...

If you’ve been in business for any length of time, you’ve probably come across these three little letters: SEO. Is it magic? Is it trickery? Is it reserved for super-smart...

Content marketing is a good foundation for driving engagement with your business or brand as well as developing your brand’s identity. It also keeps you on the minds of former...

I recently had a conversation with a client that turned into a great discussion about how to strike the balance of having the right amount of content on your website...

Spreading the word about your products and services is one of the most important (and challenging) parts of running a small business. You want to be seen! Just because you...