B2B Marketing Blog

Category: Content Marketing and Strategy

A marketing strategy is a part of running a business. You have to attract customers to grow. At Dealer Marketing Refresh, we have decades of marketing and automotive experience and...

Think Beyoncé, not Liam Neeson. If you like a content strategy, then you should put a ring on it. Nothing says long-term commitment like a ring. And for marketing results,...

Don’t flip through copywriting books or go past the 3rd page of Google. In one blog post, you’ll learn the secrets industry professionals have been hesitant to share. I’m not...

This real-life thriller puts you in the interrogation room with Detective Terri Hoffman as she attempts to get a confession from the suspected H-town Marketing Maniac. Did he do it?...

Last week we talked with Fluid IT Services CEO Wade Yeaman about how they have leveraged the practice of marketing to help their brand and online presence grow. This week,...

From our experience working with business owners and leadership teams, it’s common for them to get so buried in their management responsibilities and client delivery, that they have no mindshare...

There’s a lot of misconceptions out there about what a blog is, because the definition of that word has evolved. A blog started out as what people today would call...

Before you hire a professional services firm, do you do any research of them online? Statistics from a Hinge Marketing study show that the majority of people are logging in after...

One of our clients, an account development coach, is always stressing to us about how sales isn’t a numbers game. In considering his conclusion, we began discussing how it’s a...

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