Marketing Refresh Blog

You may have heard of voice search. But do you know all of the types of voice search like Flash Briefing that are already available? Voice search is here to stay. 72% of people who own a smart speaker or […]

Creating content is no small feat – especially when you consider how much time is spent factoring in your goals, your resources, and using them to develop your business’ content strategy. Now, when you think about creating content for multiple […]

Houston is the fourth largest city in the United States and is home base to the second largest population of Fortune 1000 companies, following only New York City. So it goes without saying that if you’re going to be in […]

For small businesses looking to stand out in search results, getting ranked by Google is just one part of the battle. The next half of the battle is actually getting prospects and customers to click on your link. Fortunately for […]

Many B2B companies shy away from holiday marketing, reserving that approach for B2C companies that target consumers who are looking for great deals around certain holidays. Unfortunately, that mentality can lead to missed opportunities. While B2B holiday marketing is challenging, […]

I believe strongly in the power of effective blogs to generate new leads and customers for businesses. There is simply no substitute for a good piece of content engaging your target audience and compelling them to take action. Unfortunately, too […]

One of the predominant schools of thought in content marketing is that every blog on your website should be evergreen — in other words, be relevant to the reader year-round. While evergreen blogs are an essential part of an effective […]