• Skip to primary navigation
  • Skip to main content
  • Skip to footer

Marketing Refresh

Full Service Marketing Agency

  • About
    • Awards and Recognition
    • Commitment
    • Community Refresh
    • Process
    • Team
    • Careers
  • Services
    • Analytics Audit
    • Branding
    • Collateral
    • Ecommerce Services
    • Lead Generation
    • Spanish Marketing
    • Visual Media
    • Website Design
  • Case Studies
  • Portfolio
  • Blog
  • Contact

Marketing Refresh Blog

Small Businesses Still Missing the Online Marketing Opportunity

08.04.2010 | Content Marketing and Strategy

With Facebook reaching the 500 million user milestone in July, it’s hard to believe that 47% of small business owners don’t think that Facebook, Twitter or even LinkedIn are beneficial to their business. Here are some additional staggering facts:

  • 81% of entrepreneurs still don’t take advantage of social media
  • 47% don’t think that Facebook, Twitter or even LinkedIn are beneficial to their business (I know this is a repeat, but I still can’t believe it!)
  • 40% of small businesses don’t have a web site
  • 84% don’t provide for e-commerce
  • 62% don’t use email marketing

CitiBank survey

Why is this? Small business owners are busy…trying to run their small business. How could you possibly make time for building a solid email list when you hardly have time to do payroll each week? And what if you don’t even know how to go about gathering email addresses, know the system where you should collect them, what you would send them if you had these addresses. This is all overwhelming.

There are numerous low-cost and even free tools available to help get you started, not to mention great online marketing experts.

Share this
  • facebook
  • linkedin
  • twitter
Avatar of Terri Hoffman

Terri Hoffman

Online marketing strategist and owner of Marketing Refresh. Mom to 3 daughters, wife to Ralph. And a MAJOR Green Bay Packers fan!

Previous Post: « 5 Steps to Establishing an Effective Marketing Strategy
Next Post: Know Your Target Audience and Cater to Them »

Footer

Marketing Refresh
1334 Brittmoore Road 1000M
Houston, TX. 77043

(832) 356-9475

  • facebook
  • twitter
  • instagram
  • linkedin

Sign Up.

Marketing tips and Updates

Our Partners

  • Marketing Refresh is a WPEngine Partner
Copyright © 2023 Marketing Refresh · Privacy Policy