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Most people hear “marketing management” and picture a person who runs the marketing department. They’re responsible for every campaign, email, and the occasional photo shoot. That’s not wrong, but it’s incomplete. The management of marketing efforts is a rhythm, not a role. It’s the recurring structure of planning, executing, measuring,
- by Terri Hoffman
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Is your company ready to ramp up its industrial marketing strategy? Let’s talk about how you can craft a plan that doesn’t just cover the cost of implementing this strategy...
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Navigating the digital marketing world can feel complex, especially when it comes to Pay-Per-Click (PPC) advertising. Choosing the right PPC company to support your efforts can make a difference between...
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If you’re searching for a proven marketing partner in the AEC (Architecture, Engineering, Construction) industry, your quest ends here. We are driven by a simple goal. We help our clients...
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In this digital age, driving meaningful customer engagements is the key to business success in your industry. Enter B2B inbound marketing — a strategy focused on attracting customers through content...
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In the competitive B2B landscape, every company wants to stand out and achieve the best results. A secret weapon for many businesses is deciding to outsource B2B marketing. When done...
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Marketing Refresh cares about people in our local communities – and we show it through our Community Refresh initiatives. Throughout our company history, we have supported great causes in the...
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As I sat down to document my key takeaways from this program, I really struggled! How do you boil down a transformative experience into a single blog post? I allowed...
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2023 has been a significant growth year for Marketing Refresh. On the heels of introducing our organizational and market focus changes, we are proud to announce that we have joined...
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In the B2B digital marketing space, knowing how to leverage Search Engine Marketing (SEM) strategies can be the game-changer your business needs. Explore our blend of organic and paid search...